UK CoolBrands Volume 17

70 S’well LOOKS GOOD. PERFORMS BEAUTIFULLY. The idea for S’well was born, when on a hike, Sarah Kauss had a lightning bolt moment. After taking a sip of warm water from her reusable bottle, she realized that a bottle that looked better and worked harder just might be able to do more good. She set out that day to prove it. Now, with more than 25 million products sold and over 4 billion single-use plastic bottles displaced, S’well has proven the power of personalized style, innovative performance and meaningful purpose to build movements and transform the way we consume. S’well is the original hydration bottle, from which an industry has been born.