INTERNATIONAL MEDIA COVERAGE
Superbrands and it’s PR partners work with all sectors of the media to promote both the programme itself as well as the featured brands. Television, print, radio and Internet are all utilised to inform consumers about how Superbrands operates, and which brands have achieved “Superbrands Status”.
FeedIT.cz 24. 9. 2025 Gebrüder Weiss received the fifth Czech Business Superbrands seal for top-notch service and sustainability feedit.cz /2025/09/24/gebruder-weiss-prevzal-patou-pecet-czech-business-superbrands-for-spick-services-andsustainability Prague, September 24, 2025: Quality of services, credibility, reliability and a responsible approach to business, these are the values confirmed by the prestigious Czech Business Superbrands certificate, awarded to the best brands on the Czech market. This year, for the fifth time, this award was received by representatives of the logistics company Gebrüder Weiss ČR during the Tribute Event gala evening, which took place on September 16 at the premises of the Czech National Bank in Prague. The awards process is multi-stage and brands themselves cannot apply. After a consumer survey focused on brand awareness and popularity, the final result is decided by the Brand Council, an independent panel of business, marketing and media experts. Another award in a row reflects not only the strength of Gebrüder Weiss, but also its continuous investment in sustainable and innovative logistics solutions. For Czech customers and partners, this award is further proof of the reliability of the company's longterm commitment to the local market. "We greatly appreciate the Czech Business Superbrands award, which is based on a combination of the votes of the expert jury and the consumers themselves, which gives it extraordinary weight. There are over 2.1 million registered brands in the Czech Republic, and being among the best is a great honor for us. We thank everyone who is associated with our brand, customers, partners and supporters, and above all all colleagues for their great daily work that makes our brand exceptional," says Jan Kodada, Sales and Marketing Director of Gebrüder Weiss ČR. Efficiency and sustainability: a catalyst for progress Gebrüder Weiss has long been searching for, testing and deploying technologies that improve customer service, increase the efficiency of logistics operations and move towards a sustainable future for the industry. In addition to alternative fuels, the company is also investing in solar energy, automation, digitalization and other modern technologies that reduce the ecological footprint of logistics processes and advance the standards of responsible business. Thanks to its strong name and clear vision of sustainability, Gebrüder Weiss is further strengthening its reputation as a reliable and modern logistics partner in the Czech Republic and beyond. About the company: 1/2
Gebrüder Weiss Holding AG, headquartered in Lauterach, Austria, is a global provider of comprehensive logistics services with around 8,600 employees and 180 of its own branches. The company most recently achieved annual sales of 2.71 billion euros (2024). Its portfolio includes transport and logistics solutions, digital services and supply chain management. The combination of digital and physical expertise allows the company to respond quickly and flexibly to customer needs. The family-owned company, whose history in the transport industry dates back more than 500 years, is now considered a pioneer in the field of sustainable management thanks to a wide range of environmental, economic and social measures. Gebrüder Weiss spol. s ro has been operating in the Czech Republic since 1992 and currently employs 390 people in 10 branches. It provides domestic and international land transport, air and sea transport, warehouse logistics and comprehensive tailor-made logistics solutions. 2/2
Commercial communication Aquapalace Praha confirms its leading position: again holder of Czech Superbrands 2025 ceskenoviny.cz/tiskove/zpravy/aquapalace-praha-potvrzuje-pozici-lidra-opet-drzitelem-czech-superbrands2025/2724274 Prague, September 22, 2025 (PROTEXT) - Aquapalace Praha has once again ranked among the elite Czech brands and received the Czech Superbrands award for 2025. At the gala evening, which took place on September 16, 2025 in the historic building of the Czech National Bank, the brands awarded in the Consumer and Business Superbrands categories received the title. Aquapalace Praha has received the prestigious award and seal of quality for several times, which confirms its stable position, brand reputation, customer trust and the long-term high level of services provided. "Receiving this prestigious award is a huge recognition for us. It confirms that our efforts for continuous innovation, development and improvement of services are heading in the right direction. At the same time, it is a clear assurance for our guests that they will always receive the highest quality at Aquapalace Praha," says Vladana Horáková, CEO of Aquapalace Praha. The Superbrands program has been operating for over 30 years and operates in 85 countries worldwide and is recognized as the global authority on brand evaluation. The seal of quality is awarded only to those brands that achieve excellent results, have a strong story and are firmly rooted in the consumer consciousness. Brands cannot apply for the Superbrands program themselves - the selection is based on the evaluation of an expert jury and market analyses. The award ceremony, which was traditionally accompanied by a unique cultural program, brought together representatives of the award-winning brands, members of the expert jury and media representatives. There were also prominent figures from business and social 1/2
life. The actor Jiří Mádl was announced as the Personality of the Year 2025, and the winner of the special Honorary Superbrand award for 2025 was the organization Nadace krása pomoci, for which the award was received by its founder Taťána Kuchařová. You can find more about the award HERE , information from Aquapalace Praha at www.aquapalace.cz Source: Aquapalace Prague 2/2
Commercial article September 18, 2025 Twelve years in a row among the top brands: Kaufland again won the Czech Superbrands award zena-in.cz / article/twenty-years-in-row-among-top-brands-kaufland-once-again-gained-awards-czech-superbrands The Kaufland retail chain has once again won one of the most prestigious global awards this year, which reflects the strength of brands on the market from the perspective of consumers and the professional public. The brand was awarded the Czech Superbrands title for the twelfth time in a row, which annually highlights companies with an exceptionally strong position, customer trust and long-term quality. The Superbrands program, which has been operating in the Czech Republic since 2013, annually recognizes the best consumer and business brands that represent the absolute top among their competitors. The selection takes place in several rounds, with factors such as brand building, brand awareness and company prestige being decisive. Kaufland has once again defended its position, ranking among the elite brands awarded the title of Czech Superbrands 2025. " For the twelfth time in a row, we have been awarded the prestigious Superbrands title, which is awarded worldwide only to brands with an excellent reputation. For us, this award is proof that our customers, business partners and suppliers trust us and share our values. We are very pleased and at the same time motivate us to continue to provide goods and services of the highest quality, " says Kaufland spokesperson Renata Maierl. 1/2
Individual brands cannot apply for the Czech Superbrands program. Nominations are based on the Bisnode database, which creates a list of candidates based on business data and company results. This is followed by a consumer survey, during which the INCOMIND agency narrows the selection to a list of semi-finalists based on their awareness and popularity. The awards are given by an independent expert committee, the Brand Council. The program emphasizes the contribution of brands from the perspective of both business, marketing and media experts, as well as customers themselves. The titles Superbrands (for consumer brands) and Business Superbrands (for B2B brands) symbolize the highest recognition in the field of branding on the Czech market. More information can be found at kaufland.cz . 2/2
SIC October 8, 2025 SIC distinguished as Superbrands 2025 amp.sic.pt/maissic/2025-10-08-sic-distinguida-como-superbrands-2025-c6ba1492 SIC recognized as a Superbrands 2025 SIC was awarded the “Superbrands 2025” seal, reinforcing its status as a brand of excellence in Portugal. SIC SIC has been recognized as a benchmark brand and is now part of the select group of Superbrands in Portugal . This seal of quality awarded to SIC, and to the universe of brands associated with it, is a source of pride and recognition for the station's trajectory, which for over 30 years has been recognized for the trust, closeness and complicity it builds daily with the public. The “Superbrands 2025” seal reinforces SIC 's position as a trusted, credible and relevant brand in the communications sector, supported by a distinctive content offering and an authentic relationship with the Portuguese people. The "Superbrands" award recognizes brands that stand out for their excellence, innovation, and positive impact on consumers. The evaluation is conducted by a Superbrands Council that analyzes factors such as awareness, reputation, and trust. With this distinction, SIC reaffirms its commitment to continuing to be a close, innovative and relevant brand for all Portuguese people. 1/2
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9 October 2025 The opinion of… Alexandra Pereira, from DDB Portugal superbrands.com.pt/noticias/a-opiniao-de-alexandra-pereira-da-ddb-portugal In creativity, does leading mean inspiring? Alexandra Pereira, General Manager of DDB Portugal and advisor to Superbrands 2025, shares her vision. In a world where attention is the scarcest commodity and differentiation is the only real competitive advantage, creativity is no longer a luxury. But there's a question we rarely ask with the depth it deserves: who, after all, leads creativity? The answer seems simple and obvious, I dare say: creatives. But the truth is more complex. Creativity is an ecosystem. And like any ecosystem, it depends on the right climate to flourish, for ideas to sprout and blossom. This climate is defined, every day, by agency leadership. Because, in truth, creativity isn't imposed. It's inspired. Leading in communications, whether branding or traditional advertising—an increasingly dated term—isn't just about managing teams, clients, budgets, or deadlines. It's about having the courage to protect creative space in a metrics-driven world. It's about knowing that extraordinary ideas aren't born from fear, but from freedom. And that creative freedom only exists when there's trust—trust in the talent, the process, and, above all, in the people. Inspiring leaders are those who aren't afraid to listen to a surprising idea, to risk presenting this or that idea, even if their point of view disagrees with the majority of the team. So, if this is the case, shouldn't leaders trust and take risks alongside their teams, leading them through empathy rather than ego? Leaders shouldn't stifle difference, but rather celebrate it. These leaders transform teams into spaces of innovation. 1/2
Creativity needs oxygen. And that oxygen comes from active listening, constant curiosity, and the ability to say, "I don't know, I don't understand anything, but we'll get there together." An inspiring leader isn't one who has all the answers, but one who asks powerful questions. Creativity requires room to make mistakes. And making mistakes requires psychological safety. This safety isn't written in manuals—it's built every day, in meetings, through feedback, through respected silences, and through welcomed ideas. In an industry where everyone has access to the same tools, data, and trends, what sets a team apart is the courage to think differently. And that courage begins with leadership and the psychological safety it provides. Leading with vision is important. But leading with vision and sensitivity is transformative and powerful. Because at the end of the day, creativity isn't just a skill—it's an emotion. And emotions aren't managed with processes. They're managed with humanity. And perhaps this is what distinguishes great leaders from good managers: the ability to inspire not only good ideas, but also great transformations in an environment where everyone feels emotionally safe and empowered. Creativity is communication's most valuable asset—and leadership is its greatest ally or enemy. In a world where differentiation is everything, leading with empathy, directness, humanism, proximity, and courage is more than a choice: it's a strategic necessity. Alexandra Pereira, General Manager of DDB Portugal #briefing, #superbrands council, #creativity, #ddb, #initiatives, #brands, #marketing 2/2
7 October 2025 The Superbrands Book superbrands.com.pt/noticias/o-livro-superbrands The Superbrands Book is one of the best-known and most recognized elements of the Superbrands project. Published annually, it brings together all the Superbrands from each edition, offering a comprehensive overview of their history, positioning, future strategies, and little-known curiosities. The book's content follows international rules defined by the project, but allows each Brand to create a personalized cover, conveying its own message, aligned with its purpose and key moments of the year in which it was recognized. This challenge led to the creation of the Best Superbrands Cover award, chosen annually by Board Members and partners and unveiled at the Superbrands Gala. Over the years, these covers have told stories that go far beyond aesthetics, reflecting important phases in the lives of Superbrands and the essence of each organization at that time. The book is, therefore, much more than a catalog: it is a testament to excellence, creativity and brand identity, becoming a true icon for professionals and consumers. Watch Video At: https://youtu.be/uZU5H-fCcrU 1/1
Sigit Kurniawan September 27, 2025 Superbrands apresiasi 58 merek elshinta.com/kategori/1/ekonomi/superbrands-apresiasi-58-merek-135991 Sumber foto: Istimewa/elshinta.com. Superbrands sebagai lembaga arbiter internasional yang terkemuka dan terpercaya di 90 negara, kembali memberikan penghargaan kepada 58 pemilik merek pada acara Gala Award Superbrands Indonesia’s Choice 2025 di The Ritz Carlton Pacific Place, Jakarta Selatan (26/09). “Tahun 2025 terdapat 58 kategori penghargaan Superbrands yang diberikan kepada merek-merek yang telah melalui proses seleksi ketat dari Nielsen dan Team Superbrands dengan lima kriteria penilaian, meliputi market dominance, longevity, good will, customer loyalty dan overall market acceptance. Merek-merek yang menyandang status Superbrands, berhak untuk mencantumkan Superbrands seals dalam kemasan produk dan materi marketing communication untuk konsumsi publik” terang CEO Superbrands Indonesia, Grandtyana Mayasari. Lima kriteria penilaian tersebut menjadi acuan Nielsen dalam penyelenggaraan survey di enam kota besar, yaitu Jabodetabek, Bandung, Surabaya, Semarang, Medan dan Makassar. 1/2
“Penghargaan Superbrands merupakan bentuk apresiasi kepada para pemilik merek yang sukses membangun merek melalui perencanaan strategis, inisiatif-inisiatif dan program inovasi yang berorientasi market, sehingga produk dan layanannya bukan sekedar kebutuhan, keinginan dan permintaan tetapi menjadi solusi bagi konsumen Indonesia. Malam Gala Award ini hadir sebagai perayaan atas prestasi yang diraih oleh para pemilik merek” ujar Grandtyana. Superbrands Indonesia senantiasa mengedukasi masyarakat melalui kampanye digital #KonsumenPintar : Kenali – Seleksi – Baru Beli, untuk meningkatkan kesadaran agar membeli dan mengkonsumsi produk dan layanan berkualitas yang telah teruji, terpercaya dan berlogo Superbrands. Superbrands Indonesia menyelenggarakan brand and marketing assessment untuk memperkuat brand value dan kegiatan-kegiatan inovatif yang melibatkan para pemilik merek dalam rangkaian program di setiap tahunnya, seperti Smart Festival dan Superbrands Baby League. Gala Awards Superbrands Indonesia’s Choice 2025 mengusung tema Reog Ponorogo. Pemilihan tema ini merujuk pada sejarah dan filosofi bahwa Reog Ponorogo adalah produk inovasi untuk merespon situasi dan kondisi yang terjadi pada saat itu, menjadi sebuah pertunjukan ikonik. Reog Ponorogo merupakan pertunjukan tim yang memiliki insight bagi para pemilik merek tentang bagaimana membangun kekuatan merek, menjaga kesetiaan pelanggan dan berpikir cerdas untuk memberikan solusi kepada konsumen dalam situasi dan kondisi yang cepat berubah, melalui inovasi. Sumber : Elshinta.Com 2/2
September 26, 2025 Filosofi Reog Ponorogo di Gala Award medcom.id/gaya/community/gNQZ115b-filosofi-reog-ponorogo-di-gala-award Jumat 26 September 2025 / 18:00 Filosofi Reog Ponorogo di Gala Award Jakarta: Malam penuh apresiasi hadir di The Ritz Carlton Pacific Place, Jakarta Selatan, lewat Gala Award Superbrands Indonesia’s Choice 2025. Ajang bergengsi ini kembali memberikan penghargaan kepada 58 merek ternama yang dinilai berhasil menjaga kualitas, loyalitas pelanggan, hingga dominasi pasar. Tahun ini, acara Gala Award mengusung tema Reog Ponorogo. Filosofinya dipilih karena pertunjukan ikonik asal Jawa Timur itu melambangkan kekuatan tim, loyalitas, sekaligus kecerdasan dalam merespons perubahan yang merupakan sebuah nilai yang sejalan dengan perjalanan membangun dan menjaga brand. 1/6
"Pemilihan tema ini merujuk pada sejarah dan filosofi bahwa Reog Ponorogo adalah produk inovasi untuk merespons situasi dan kondisi yang terjadi pada saat itu, menjadi sebuah pertunjukan ikonik. Reog Ponorogo merupakan pertunjukan tim yang memiliki insight bagi para pemilik merek tentang bagaimana membangun kekuatan merek," kata CEO Superbrands Indonesia, Grandtyana Mayasari Dia menjelaskan bahwa seluruh merek pemenang telah melewati proses seleksi ketat oleh Nielsen dan tim Superbrands. Ada lima kriteria utama yang menjadi tolok ukur, yakni market dominance, longevity, good will, customer loyalty, dan overall market acceptance. "Merek yang menyandang status Superbrands berhak mencantumkan Superbrands seals di produk maupun materi komunikasinya. Itu simbol kepercayaan dan kualitas bagi publik,” ujar Grandtyana. baca juga: Kolaborasi Multi Sektor untuk Kakao yang Berkelanjutan Riset Nielsen sendiri dilakukan di enam kota besar, mulai dari Jabodetabek hingga Makassar. Hasilnya, brand-brand terpilih dianggap bukan sekadar memenuhi kebutuhan, tapi juga menghadirkan solusi nyata bagi konsumen Indonesia. "Penghargaan ini adalah bentuk apresiasi atas kerja keras pemilik merek dalam merancang strategi, inovasi, dan program berorientasi pasar," tambah Grandtyana. 2/6
The Philosophy of Reog Ponorogo at the Gala Awards medcom.id/gaya/community/gNQZ115b-filosofi-reog-ponorogo-di-gala-award Friday, September 26, 2025 / 6:00 PM The Philosophy of Reog Ponorogo at the Gala Awards Jakarta: A night full of appreciation was held at The Ritz Carlton Pacific Place, South Jakarta, through the 2025 Superbrands Indonesia's Choice Gala Award. This prestigious event once again presented awards to 58 renowned brands deemed successful in maintaining quality, customer loyalty, and market dominance. This year, the Gala Award event carried the theme Reog Ponorogo . The philosophy was chosen because the iconic performance from East Java symbolizes team strength, loyalty, and intelligence in responding to change, values that align with the journey of building and maintaining a brand. 1/4
"The choice of this theme refers to the history and philosophy that Reog Ponorogo is an innovative product in response to the situation and conditions that occurred at that time, becoming an iconic performance. Reog Ponorogo is a team performance that provides insights for brand owners on how to build brand strength," said Superbrands Indonesia CEO, Grandtyana Mayasari. He explained that all winning brands had gone through a rigorous selection process by Nielsen and the Superbrands team. Five main criteria served as benchmarks: market dominance, longevity, goodwill, customer loyalty, and overall market acceptance. "Brands with Superbrand status are entitled to display the Superbrands seal on their products and communication materials. It's a symbol of trust and quality for the public," Grandtyana said. Nielsen's research was conducted in six major cities, from Greater Jakarta to Makassar. The results showed that the selected brands were deemed to not only meet needs but also provide real solutions for Indonesian consumers. "This award is a form of appreciation for the hard work of brand owners in designing strategies, innovations, and market-oriented programs," added Grandtyana. 2/4
With the spirit of innovation and the philosophy of Reog Ponorogo, this event is not just an awards ceremony, but also a celebration of the hard work of brands that have become an important part of the lives of consumers in Indonesia. They also try to continuously educate the public to be more careful in choosing quality products. Not only that, Superbrands regularly presents innovative programs such as the Smart Festival and Superbrands Baby League as a creative platform for brand owners to strengthen their brand value. 3/4
Superbrands 2025 Honors 58 Selected Brands at Indonesia's Choice Awards rm.id/baca-berita/ekonomi-bisnis/283056/superbrands-2025-apresiasi-58-merek-terpilih-di-indonesias-choice RM .id Rakyat Merdeka - Superbrands as a leading and trusted international arbitration institution in 90 countries, again presented awards to 58 brand owners at the Superbrands Indonesia's Choice 2025 Gala Award event at The Ritz Carlton Pacific Place, South Jakarta, Friday (26/9/2029). "In 2025, there will be 58 Superbrands award categories awarded to brands that have gone through a rigorous selection process by Nielsen and the Superbrands Team, with five assessment criteria: market dominance, longevity, goodwill, customer loyalty, and overall market acceptance. Brands that hold Superbrand status are entitled to include the Superbrands seal on product packaging and marketing communication materials for public consumption," explained Superbrands Indonesia CEO Grandtyana Mayasari. These five assessment criteria are Nielsen's reference in conducting surveys in six major cities, namely Jabodetabek, Bandung, Surabaya, Semarang, Medan and Makassar. "The Superbrands Awards are a form of appreciation for brand owners who have successfully built their brands through strategic planning, market-oriented initiatives, and innovation programs, so that their products and services are not just needs, wants, and demands but solutions for Indonesian consumers. This Gala Awards night is here to celebrate the achievements of these brand owners," said Grandtyana. Superbrands Indonesia continues to educate the public through the digital campaign #SmartConsumer: Know – Select – Then Buy, to increase awareness to purchase and consume quality products and services that have been tested, trusted and carry the Superbrands logo. Superbrands Indonesia conducts brand and marketing assessments to strengthen brand value and innovative activities involving brand owners in a series of programs every year, such as the Smart Festival and Superbrands Baby League. The 2025 Superbrands Indonesia's Choice Gala Awards carries the theme Reog Ponorogo. This theme refers to the history and philosophy that Reog Ponorogo is an innovative product in response to the situation and conditions that occurred at that time, becoming an iconic performance. Reog Ponorogo is a team performance that provides insights for brand owners on how to build brand strength, maintain customer loyalty and think intelligently to provide solutions to consumers in rapidly changing situations and conditions, through innovation. 1/1
Ajker Desh September 21, 2025 49 Brands Achieve Superbrands Status in Bangladesh for 2025–26, Marked by Gala Celebration in Dhaka ajkerdesh.com/archives/143889 Staff Reporter : Superbrands Bangladesh 2025–26 was recently unveiled in a distinguished gala celebration honouring 49 of Bangladesh’s most influential and reputable brands, each exemplifying excellence and consumer confidence in their respective industries. The gala, held on Saturday, 20 September 2025, at Le Meridien Dhaka and hosted by Superbrands Bangladesh, brought together the country’s leading corporate visionaries, senior executives, brand custodians, marketers, and industry leaders to honour brand excellence. The evening also marked the exclusive unveiling of the cover of the upcoming Superbrands publication, which will spotlight these exemplary brands over the next two years. Superbrands, founded in the UK in 1994, is the world’s largest independent arbiter of branding, which defines a Superbrand as one that has established the finest reputation in its field and offers consumers both tangible and emotional advantages over competitors. These brands inspire confidence, represent reliability, and carry a distinction that consumers not only recognise but are willing to invest in at a premium. Attaining Superbrands status adds immense value by strengthening brand positioning, enhancing prestige, and reassuring stakeholders of their leadership in the market. The selection process of Superbrands Bangladesh 2025–26 was conducted through a rigorous process by a distinguished Brand Council, comprising a multidisciplinary panel of experts from across the country. Each brand is scored out of 20 based on key attributes, including brand heritage, category relevance, perceived quality, perceived performance, and top-of-mind awareness. The highest-scoring brands receive invitations to avail the Superbrands status, and those fulfilling all requirements are officially recognised. During the gala, Mr. Ashraf Bin Taj, Managing Director of International Distributions Company Bangladesh (Pvt) Ltd. elaborated on the rigorous jury process. He emphasised: “The selection of Superbrands in Bangladesh adheres to the same stringent global standards that have defined the program worldwide. Through a multi-stage evaluation, only those brands that demonstrate exceptional consistency, credibility, and relevance rise to the top and secure their place among the Superbrands.” 1/2
Addressing the distinguished gathering at the gala, Mr. Shariful Islam, Managing Director of Superbrands Bangladesh, said: “A true Superbrand is a name people trust, respect, and take pride in. These brands earn confidence by keeping their promises and by standing apart through their values. Tonight, we celebrate the brands that embody this trust and continue to set new benchmarks for the industry.” The Superbrands publication profiles each honored brand and is regarded as a valuable resource for senior professionals in advertising, marketing, brand management, academia, and media. Globally, Superbrands has recognised nearly 45,221 brands across 90 countries since its inception in 1994, with over 645 publications highlighting the journeys of these leading names. In Bangladesh, the 5th volume of Superbrands continues this legacy by spotlighting brands that go beyond competition to embody quality, trust, and distinction. 2/2
The Bangladesh Monitor ShareTrip becomes first travel brand to win Superbrands award bangladeshmonitor.com.bd/lead-news-details/sharetrip-becomes-first-travel-brand-to-win-superbrands-award Sadia Haque, CEO and Co-founder, ShareTrip, receiving award at Superbrands ceremony held at Le Meridien Dhaka Dhaka: ShareTrip has become the first and only travel tech brand as well as the first startup in Bangladesh to receive the Superbrands award at its 2025-26 edition, a recognition given to brands that demonstrate excellence, reliability, and strong consumer trust. As the first complete online travel agency (OTA) in Bangladesh, this recognition highlights both the company’s pioneering role in the travel industry and the promise of Bangladeshi startups in driving innovation across sectors, said a release. Since its inception, ShareTrip has transformed travel planning through user-friendly technologies, seamless booking experiences, and transparency. It was also the first in Bangladesh to introduce AI-driven solutions for flight bookings, helping travelers find the most convenient and cost-effective options. Building on this foundation, ShareTrip has extended the same trust, convenience, and reliability to other segments such as lifestyle and payments, with deep collaborations and a team that understands local consumer needs, creating bespoke solutions to improve everyday services. 1/2
The Bangladesh Monitor Turkish Airlines wins Superbrands award bangladeshmonitor.com.bd/lead-news-details/turkish-airlines-wins-superbrands-award İslam Güre, Country Manager of Turkish Airlines in Bangladesh, accepting award on behalf of the airline at a gala ceremony held at Le Meridien Dhaka on September 20 Dhaka: Turkish Airlines has been recognized as a Superbrands Bangladesh 2025– 26, reflecting its strong brand perception and position in the country. İslam Güre, Country Manager of Turkish Airlines in Bangladesh, accepted the award on behalf of the airline at the gala ceremony held at Le Meridien Dhaka on September 20. As the flag carrier of Türkiye, Turkish Airlines is globally renowned for its extensive flight network, award-winning service quality, and commitment to excellence. In the 2025–26 edition, 49 brands across different sectors in Bangladesh received the Superbrands title. For the first time, the airline category was evaluated, and Turkish Airlines became the first and only airline to be awarded in this category, said a release. This recognition is a reflection of the trust and loyalty of the airline’s passengers, and the dedication of its team, added the release. As the only European airline flying directly to and from Bangladesh, Turkish Airlines expressed gratitude in connecting people, cultures, and destinations worldwide. 1/2
Daily Sun Bashundhara LP Gas wins ‘Superbrands’ award for 4th time in a row daily-sun.com/post/827742 Economy Photo: Courtesy Bashundhara LP Gas Limited (BLPGL), the country’s largest and most trusted liquefied petroleum gas (LPG) supplier, has been honoured with the prestigious Superbrands Bangladesh 2025-26 award for the fourth consecutive time. The award was presented at the Superbrands Bangladesh 2025-26 gala, held at the Grand Ballroom of Le Meridien Dhaka on Saturday. Bashundhara LP Gas’s Head of Sales and Marketing, Md Redhwanur Rahman, Chief Financial Officer Belal Hossain, AGM Sales Md Ataur Rahman and other senior officials attended the event. Congratulating all stakeholders, Md Redhwanur Rahman said: “Bashundhara LP Gas continues to achieve such international recognition because of the unwavering trust and support of our customers, distributors, retailers, officials and well-wishers.” Superbrands is a UK-based international organisation that recognises leading brands in more than 90 countries, based on trust, acceptance and excellence. In Bangladesh, it honours the country’s most reputable and trusted brands. 1/2
Shafiat Sobhan Sanvir, Chairman of Bashundhara LP Gas, dedicated the achievement to the company’s officials, well-wishers and consumers. In addition to the Superbrands Award, Bashundhara LP Gas has also won the Best Brand Award for five consecutive years, further reinforcing its leadership and excellence in the country’s LPG sector. 2/2
Daily Sun Bashundhara Paper, Tissue, and Diapant win ‘Superbrands’ award daily-sun.com/post/827837 Economy Photo: Courtesy Bashundhara Group’s leading consumer products—Bashundhara Paper, Bashundhara Tissue, and Bashundhara Diapant—have once again secured the prestigious Superbrands Bangladesh 2025–26 recognition, reaffirming their strong market presence and consumer trust. Bashundhara Paper earned the accolade for the fourth consecutive term, while Bashundhara Tissue and Bashundhara Diapant received the honor for the third consecutive term. The awards were presented at a gala even held on Saturday (20 September) at Le Méridien Hotel, Dhaka, where Bangladesh’s leading quality brands were internationally recognized for their excellence. On behalf of the brands, the awards were received by Mostafizur Rahman, Senior Deputy Managing Director of Safwan Bashundhara Global; Mohammad Masudur Rahman, Chief Sales Officer; Imran Bin Ferdous, Chief Human Resources Officer; 1/2
Mohammad Alauddin, Head of Marketing; and Quazi Imdadul Haque, General Manager (Sales–Tissue), along with other senior officials of the company. Superbrands is an international recognition that has been awarded to successful brands in 90 countries over the past 31 years. It honors brands that have built strong relationships with consumers by earning their trust and loyalty. Bashundhara Paper, Tissue and Diapant not only lead the market in quality and performance but also have positively transformed the lifestyle of everyday Bangladeshis. These brands play a key role in enhancing household hygiene, comfort and healthy living standards. Topic Bashundhara Superbrands award 2/2
Daily Sun Walton wins ‘Superbrands Award’ for 3rd consecutive time daily-sun.com/printversion/details/828059 Walton has won the International Superbrands Award for the third consecutive time for its outstanding success in the electronics and home appliance industry. Walton received this recognition for maintaining its top position in the electrical, electronics and technology products market by providing international quality products and services for a long time and earning the trust and confidence of customers. Superbrands Bangladesh, the representative organisation of the world-renowned multinational company Superbrands Worldwide, has recognised Walton in the Electronics and Home Appliances category for the year 2025-26, said a press release. With this, Walton, the only global electronics brand from Bangladesh, has received the prestigious Superbrands award for the third consecutive time for six years, the statement added. Walton was also recognised by Superbrands Bangladesh in the last two events for the years 2020-21 and 2023-24. Walton Hi-Tech Industries PLC Managing Director SM Mahbubul Alam received the Superbrands trophy and certificate at the Superbrands Bangladesh 2025-26 Gala event organised at a five-star hotel in the capital on Saturday. Deputy Managing Director of Walton, Md Mofizur Rahman, Senior Executive Director and Business Coordinator, Tanvir Anjum, and Chief Marketing Officer, Zoheb Ahmed, were also present at the event. 1/2
Walton Hi-Tech Managing Director SM Mahbubul Alam said that the trust, love and support of countless customers, well-wishers and general investors have contributed immensely to the recognition and prestige of Superbrands for the past 6 years. SM Mahbubul Alam said, “This remarkable achievement will inspire us to produce and supply the most advanced and innovative technology products for the domestic and global market. It’s a new milestone in turning Walton into one of the best global brands.” 2/2
WeatherSocialMedia September 23, 2025 Turkish Airlines Receives Superbrands Award from Bangladesh havasosyalmedya.com /thyye-bangladesten-superbrands-odulu Turkish Airlines has been awarded the Superbrand title in Bangladesh for the 2025–26 period. The award was accepted by THY's Bangladesh manager, İslam Göre. This recognition further underscores the brand's strong reputation and prestigious position in the country. Turkish Airlines, Türkiye's flag carrier airline, is known for one of the world's largest flight networks, award-winning service quality, and commitment to excellence. A total of 49 brands from various sectors in Bangladesh received Superbrand designations during the 2025–26 period. The airline category was recognized for the first time this year, and Turkish Airlines became the first and only company to receive the award. This success is considered a reflection of the trust and loyalty of the passengers and the dedicated work of the team. As the only European airline with direct flights to Bangladesh, Turkish Airlines continues to connect people, cultures, and destinations. The company aims to maintain the highest level of service quality in the Bangladeshi market as well. 1/1
Prothom Alo English Desk September 22, 2025 Samsung TV wins Superbrands ‘Best TV Brand’ award for second consecutive time en.prothomalo.com/corporate/d8bk4yz5hm Officials of Samsung TV receives 'Best TV Brand' award at Superbrands awards.Courtesy Superbrands has honored Samsung TV with the ‘Best TV Brand’ award for the second time in a row for its excellence in TV manufacturing at the gala event held yesterday, Sunday at Le Méridien Dhaka, reports a press release. This award comes as Samsung TV continues to be the most trusted and popular choice among consumers, redefining their experiences with its state-of-the-art technology and out-of-the-box thinking as the Global No. 1 TV for 19 years in a row. Samsung TV is world-famous for televisions with razor-sharp images, ultra-bright display, and cinema-grade colors. With its breakthrough Vision AI, the smart TV experience has been completely transformed. The TVs deliver amazing visuals by providing next-level brightness and contrast – for movies, sports, or gaming. Over the years, Samsung has won the hearts of consumers, earning numerous accolades both globally and in Bangladesh. In 2023, Samsung won the Superbrands ‘Best TV Award’ for the first time. Now, in 2025, it’s adding yet another feather to the cap by winning the award as a Bangladeshi TV brand for the second year in a row. 1/2
Shahriar Bin Lutfor, director and head of business, Samsung Consumer Electronics, said, "At Samsung, we are really proud of the recognition and accolades we have received over the years. Winning the Superbrands ‘Best TV brand’ award for the second time is special because it reinforces our position in the market and gives people the confidence that they are choosing the very best category. We value the honour and remain committed to delivering excellence and maintaining our top position.” Also Read 21 Sep 2022 It is mentionable that Superbrands is a global arbiter for brands and operates in 90 countries. Launched in 1994, Superbrands has become the most prominent symbol of brand success. The Superbrands are selected through a rigorous process involving independent and voluntary panels of experts from a range of backgrounds, known as the Brand Council. The Superbrands publication for the next two years was also unveiled at the gala event. The signature publication, which shares stories of each Superbrand, is a coveted book for senior executives in advertising, marketing, brand management and the media. 2/2
Friday, Sep 26,2025 Pathao wins Superbrands award Business Desk 26 September, 2025, 00:03 Digital services platform Pathao has been honoured with Superbrands Award 2025 in super app category, said a press release. Created in Bangladesh, built for Bangladesh, and now acknowledged internationally within just 10 years of operation, this milestone is even more special as Pathao celebrates its 10th anniversary this year, it added. Pathao has been honoured with Superbrands Award 2025 recently. | Press release photo 26/09/2025, 11:57 New Age | Pathao wins Superbrands award https://www.newagebd.net/print/post/277140 1/3
Superbrands is a globally recognised authority that identifies and celebrates exceptional brands demonstrating quality, reliability, and distinction within their respective industries. The recognition is awarded after a rigorous evaluation by experts and consumers, making it one of the most respected honours in the world of branding. Fahim Ahmed, managing director and chief executive officer of Pathao, said, ‘Winning the Superbrands Award in the Super App category is a proud moment for Pathao and a testament to the trust our users and partners place in us. For a decade now, we have been pursuing our mission to build products our customers love and are happy to pay for. This recognition inspires Pathao to be better, and to be your enduring companion all of life’s journey.’ While most brands are recognised within categories they operate in, Pathao stands apart for winning in a category it pioneered in Bangladesh — ‘Super App.’ This recognition proves that Bangladeshi innovation can set global benchmarks, reaffirming Pathao’s position as the country’s most trusted and transformative digital platform, the release noted. Over the past decade, Pathao has redefined convenience in Bangladesh by seamlessly integrating rides, food delivery, parcel and courier services, and digital payments into a single platform. In doing so, it has built a lifestyle-driven ecosystem that connects millions of users, merchants, riders, drivers, and delivery agents every day. As Pathao prepares to celebrate its 10th anniversary, this Superbrands recognition adds yet another feather to its crown in what has already been an eventful year that also saw Pathao featured in Forbes Asia’s 100 to Watch, spotlighting the company’s impact and innovation. 26/09/2025, 11:57 New Age | Pathao wins Superbrands award https://www.newagebd.net/print/post/277140 2/3
Founded in 2015, Pathao is building a digital infrastructure that creates opportunities, empowers people and enriches lives. Pathao is a market leader in ride-sharing, food delivery and ecommerce logistics. With more than 10 million users, 3,00,000 Pathao Hero and delivery agents, 2,00,000 merchants and 10,000 restaurants, Pathao is ‘Here with You.’ The platform has created over 5,00,000 job opportunities in Bangladesh, contributing significantly to the country’s digital economy. Tags #Pathao Editor: Nurul Kabir, Published by the Chairman, Editorial Board ASM Shahidullah Khan on behalf of Media New Age Ltd. Hamid Plaza (4th floor), 300/5/A/1, Bir Uttam CR Datta Road, Hatirpool, Dhaka-1205 PABX: +8802 41062247-50, Fax: +8802-41062245 newage.editorial@gmail.com Copyright © New Age - Media New Age Limited or its affiliated companies. All rights reserve. 26/09/2025, 11:57 New Age | Pathao wins Superbrands award https://www.newagebd.net/print/post/277140 3/3
26 September 2025 EBL wins Superbrands award newagebd.net/post/banking/276855/ebl-wins-superbrands-award Eastern Bank PLC managing director and chief executive officer Ali Reza Iftekhar, on behalf of the bank, receives Superbrands award on Saturday. | Press release photo Eastern Bank PLC has been recognised as one of Bangladesh’s most trusted and influential brands, earning Superbrands status for the third time, said a press release. EBL managing director and chief executive officer Ali Reza Iftekhar received the crest from Syed Ferhat Anwar, vice chancellor of BRAC University at an award ceremony hosted by Superbrands Bangladesh at Le Méridien in the capital on Saturday. Winners were selected through a rigorous evaluation process conducted by a distinguished Brand Council comprising leading industry experts and marketing professionals. This accolade reaffirms EBL’s unwavering commitment to excellence, innovation and customer-centric banking. According to the release, EBL was chosen for its enduring brand legacy, strategic importance in the banking industry, consistent service excellence and strong consumer trust. The recognition also reflects the bank’s solid corporate governance, passion for innovation, and relentless focus on delivering superior customer experiences, qualities that continue to define its leadership in Bangladesh’s financial sector. 1/2
Commenting on the achievement, Ali Reza Iftekhar said, ‘Being named a Superbrand for the third time is more than just recognition it reflects the trust our customers place in us and the passion our people bring to everything we do.’ ‘At EBL, we stand for integrity, innovation, and impact. This honour belongs to every member of Team EBL and to our valued stakeholders who inspire us to raise the bar every single day,’ he said. EBL was previously recognised as a Superbrand for the periods 2009-2011 and 20182020. 2/2
26 September 2025 Panna Battery wins Superbrands award newagebd.net/post/trade-commerce/276759/panna-battery-wins-superbrands-award Panna Group chairman Md Lokman Hossain, on behalf of Panna Battery Limited, receives trophy and certificate of Superbrands Awards for the years 2025-26 on Saturday. | Press release photo Panna Battery Limited has been awarded Superbrands Award 2025-26 thanks to its quality products and services. Chairman of Panna Group, Md Lokman Hossain, received the award at a gala event organised by Superbrands Bangladesh at a hotel in the capital on Saturday night, according to a press release. He said that this recognition officially established Panna Battery Limited as a Superbrand in Bangladesh’s battery sector. Superbrands Bangladesh recognised 49 brands and companies as the country’s most influential brands for 2025–26 at the event that brought together corporate leaders, senior executives, brand custodians, and industry experts. Lokman Hossain also said that this achievement proved their hard work, unwavering commitment to customers, and excellence in the Bangladeshi market. ‘For the past 45 years, our company earned a solid reputation while employing over 5,000 skilled professionals, consistently delivering top-quality products to its customers,’ he added. 1/2
He also stated that their batteries are exported to more than 40 countries worldwide. ‘In addition to batteries, our other export-oriented subsidiaries have created significant employment opportunities and contributed to the national economy,’ he added, saying that their brands earned their place through quality, integrity, and trustworthiness. The Superbrand award is a reflection of that belief, he added. ‘Our dream extends beyond our borders and we aspire for Panna Battery to be recognized as a Superbrand in the international market as well,’ he added. 2/2
26 September 2025 Pathao wins Superbrands award newagebd.net/print/post/277140 Business Desk 26 September, 2025, 00:03 Pathao has been honoured with Superbrands Award 2025 recently. | Press release photo Digital services platform Pathao has been honoured with Superbrands Award 2025 in super app category, said a press release. Created in Bangladesh, built for Bangladesh, and now acknowledged internationally within just 10 years of operation, this milestone is even more special as Pathao celebrates its 10th anniversary this year, it added. Superbrands is a globally recognised authority that identifies and celebrates exceptional brands demonstrating quality, reliability, and distinction within their respective industries. The recognition is awarded after a rigorous evaluation by experts and consumers, making it one of the most respected honours in the world of branding. Fahim Ahmed, managing director and chief executive officer of Pathao, said, ‘Winning the Superbrands Award in the Super App category is a proud moment for Pathao and a testament to the trust our users and partners place in us. For a decade now, we have been pursuing our mission to build products our customers love and are happy to pay for. This recognition inspires Pathao to be better, and to be your enduring companion all of life’s journey.’ 1/2
While most brands are recognised within categories they operate in, Pathao stands apart for winning in a category it pioneered in Bangladesh — ‘Super App.’ This recognition proves that Bangladeshi innovation can set global benchmarks, reaffirming Pathao’s position as the country’s most trusted and transformative digital platform, the release noted. Over the past decade, Pathao has redefined convenience in Bangladesh by seamlessly integrating rides, food delivery, parcel and courier services, and digital payments into a single platform. In doing so, it has built a lifestyle-driven ecosystem that connects millions of users, merchants, riders, drivers, and delivery agents every day. As Pathao prepares to celebrate its 10th anniversary, this Superbrands recognition adds yet another feather to its crown in what has already been an eventful year that also saw Pathao featured in Forbes Asia’s 100 to Watch, spotlighting the company’s impact and innovation. Founded in 2015, Pathao is building a digital infrastructure that creates opportunities, empowers people and enriches lives. Pathao is a market leader in ride-sharing, food delivery and e-commerce logistics. With more than 10 million users, 3,00,000 Pathao Hero and delivery agents, 2,00,000 merchants and 10,000 restaurants, Pathao is ‘Here with You.’ The platform has created over 5,00,000 job opportunities in Bangladesh, contributing significantly to the country’s digital economy. 2/2
26 September 2025 Team Group wins Superbrands award newagebd.net/post/trade-commerce/276853/team-group-wins-superbrands-award Team Group deputy managing director Abdullah Hil Nakib, on behalf of the company, receives Superbrands award on Saturday. | Press release photo Team Group has been recognised as a Superbrand in ready-made garment sector. The award was presented by Brand Forum Bangladesh at a ceremony held at a hotel in the capital on Saturday. Education resources According to a press release, Team Group deputy managing director Abdullah Hil Nakib received the award in the presence of Team Pharmaceuticals COO MA Monsur and Twelve Clothing COO Md Motiur Rahman. Abdullah Hil Nakib said, ‘We will continue to focus on building world-class brands while contributing to Bangladesh’s economy and creating value for our stakeholders. Taking forward his dreams through such initiatives is our way of showing love and respect for his vision.’ With around 24,000 employees, the group generates an annual turnover of approximately $750 million — including $315 million from apparel manufacturing and $430 million from trading. More than 100 factories currently collaborate with Team Manufacturing Company Ltd (formerly Team Sourcing). 1/2
The press release also stated that the Team Group began its journey in 2009 with apparel manufacturing and later expanded into apparel merchandising. The late Abdullahil Rakib, founder and managing director of the group, also established a local Lifestyle fashion brand, Twelve Clothing, with the vision of transforming it into a global fashion label. Over the years, Team Group has diversified its operations into several other sectors, including pharmaceuticals, real estate, and ICT. Team Pharmaceuticals is currently exporting products to Afghanistan, Cambodia, and parts of Africa, while also catering to the local market. Another concern of the group, Intellier, is a technology services company focused on delivering innovative applications and products across a range of software and hardware technologies. Education resources It is also involved in developing smart industry solutions and executing various government projects. 2/2
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