How important is it to your brand to be Awarded “Superbrands Status”?
Copyright © 2026 Superbrands Ltd. All Rights Reserved. No part of this ebook may be reproduced, distributed, transmitted or stored in any form or by any means, electronic, digital or mechanical, including scanning, photocopying, recording, screen-capturing or uploading to any website or online platform, in relation to all or part of the text, photographs or logotypes, without prior written permission from the publisher together with the copyright owners as featured. The views and statements expressed in the CEO interviews contained in this publication are those of the individual interviewees and do not necessarily reflect the views of Superbrands Ltd. Superbrands Ltd accepts no responsibility or liability for the accuracy, completeness or content of any statements made by interviewees. BRAND INTERVIEWS A selection of video clips featuring brand owners and guardians reflecting on the value of “Superbrands Status” and what the recognition means for their brand.
BRAND INTERVIEWS 137 Degrees (Thailand) 4 Aamra Companies (Bangladesh) 6 Abevia (UAE) 8 Academia Bai (Angola) 10 ACI Pure Salt (Bangladesh) 12 Ageas Seguros 2024 (Portugal) 14 Ageas Seguros 2021 (Portugal) 16 Agricover (Romania) 18 AJMS Global (UAE) 20 AKEMI (Malaysia) 22 ALDI (Portugal) 24 Alegro (Portugal) 26 Aliança Seguros (Angola) 28 Alliance Media (East Africa) 30 Altice (Portugal) 32 Amado (Thailand) 34 Amsons (East Africa) 36 Apart (Poland) 38 Apcer (Portugal) 40 Aster (UAE) 42 Auchan (Portugal) 44 Authentic (Angola) 46 Autumnz (Malaysia) 50 AVIVA (Poland) 52 Axiom Global (UAE) 54 Bangchak (Thailand) 56 Bashundhara LP Gas (Bangladesh) 58 Bashundhara Tissue (Bangladesh) 60 Benjarong Rice (Thailand) 62 Best (Angola) 64 Beximo Pharma (Bangladesh) 68 Bidco (East Africa) 70 BinSina (UAE) 78 Biogreen (Malaysia) 80 Blackmores (Thailand) 84 BLANK (Malaysia) 86 Blue Ocean (UAE) 88 BPI (Portugal) 90 brac (Bangladesh) 92 BRCC (Romania) 94 Britam (East Africa) 96 Bunga Raya Ku’s (Malaysia) 98 Caetano Auto (Portugal) 100 Casanova 2024 (Angola) 102 Casanova 2023 (Angola) 104 Cavalinho (Portugal) 106 Centum RE (East Africa) 108 Channel i (Bangladesh) 112 Chaosua (Thailand) 114 CIC (Sri Lanka) 116 CIMA (Sri Lanka) 118 Claranet (Portugal) 120 CP (Portugal) 124 Dakawou Transport (East Africa) 126 Daraz (Bangladesh) 128 Dentist Malaya (Malaysia) 130 DOS Life (Thailand) 132 DR JOY (UAE) 134 DREAMMEDIA (Portugal) 136 DSTV (Angola) 138 Edenred (Portugal) 140 EFL (Poland) 142 edp (Portugal) 144 Elephant House (Sri Lanka) 146 Endesa (Portugal) 148 Eplas Malaysia (2025) 150 E Plus (East Africa 2024) 152 E Plus (East Africa 2022) 154 Equity Group (East Africa) 156 ERA Imobiliaria (Portugal) 158 Everbest (Malaysia) 160 EY (Portugal) 162 Fazenda Filomena (Angola) 164 Fildas (Romania) 166 Fildas Catena (Romania) 168
BRAND INTERVIEWS Inthanin (Thailand) 220 Investo (UAE) 222 IPDC Finance (Bangladesh) 224 Ipsos (Romania) 226 ISQ (Portugal) 228 Jawhara (UAE) 230 Jet Tour (UAE) 232 Kaufland (Romania) 234 Kitchens & Beyond (East Africa) 236 Krungsri Auto (Thailand) 238 K-Unity (East Africa) 240 Lenovo (Romania) 242 LG Electronics (Thailand) 244 Locarent (Portugal) 246 LMC (Angola) 248 Lunio (Thailand) 250 Magnolia (Thailand) 252 Major Cineplex (Thailand) 254 Manar Mall (UAE) 256 Mastercard (Sri Lanka) 258 Mastercard (East Africa) 260 Matador Group (Bangladesh) 262 Médis 2024 (Portugal) 264 Médis 2021 (Portugal) 266 Metlife Insurance (Bangladesh) 268 Fidelidade (Portugal) 170 Fidelidade (Angola) 172 First Capital Holdings (Sri Lanka) 174 Flora Tissues (Sri Lanka) 176 fnac 2024 (Portugal) 178 fnac 2022 (Portugal) 180 Forbes (Poland) 182 General (UAE) 184 Giffarine (Thailand) 186 Grameenphone (Bangladesh) 188 Green Delta (Bangladesh) 190 Groupama (Romania) 192 GSM (East Africa) 194 GSM (East Africa) 196 Haier (Malaysia) 198 Haier (Thailand) 200 Hisense (Angola) 202 Hisense (East Africa) 204 HNB (Sri Lanka) 206 Hongthai (Thailand) 208 Hyperack (Malaysia) 210 IF (Thailand) 212 IGLOO Ice Cream (Bangladesh) 214 IQOS (Romania) 216 Insurance Market (UAE) 218 Midea (Angola) 270 MÓ (Portugal) 272 Mobexpert (Romania) 274 Modern Group (East Africa) 276 Monno Ceramics (Bangladesh) 278 Moose (Sri Lanka) 280 MTS Gold (Thailand) 282 Nando’s (UAE) 284 NIC (East Africa) 286 Nippon Paint (Thailand) 288 Nobel (UAE) 290 NOVA SBE (Portugal) 292 Oriflame (Poland) 294 PHC Software (Portugal) 296 PKO Faktoring (Poland) 298 Pluxee (Romania) 300 Piece Of You (UAE) 302 Premier Bet (Angola) 304 Pride Limited (Bangladesh) 306 Prio (Portugal) 308 Privileg Catering (Romania) 310 Radio Romania (Romania) 312 Regina Maria (Romania) 314 RE/MAX (Portugal) 316 Rembesha (East Africa) 318
BRAND INTERVIEWS The Palace (Bangladesh) 370 Thermomix (Poland) 372 Tokyo Cement (Sri Lanka) 374 Touri (UAE) 376 Trulooks (Malaysia) 378 Tulip (Thailand) 380 TV Derana (Sri Lanka) 382 Verdure Healthcare (Malaysia) 384 Viessmann (Poland) 386 VISA (Romania) 388 Vitaday (Thailand) 390 Walton Group (Bangladesh) 392 WDC (Thailand) 394 Whitedent (East Africa) 396 WISŚNIOWSKI (Poland) 398 ZAP (Angola) 400 Renault (Portugal) 320 Rene Industries (East Africa) 322 RFM 2022 (Portugal) 324 Rompetrol (Romania) 326 RPD Sdn Bhd (Malaysia) 328 Runner Group (Bangladesh) 330 Rupchanda (Bangladesh) 332 SAMSUNG QC (Sri Lanka) 334 Sanlam (Angola) 336 Secil (Portugal) 338 Shanta Holdings (Bangladesh) 340 Sheffield Steel (East Africa) 342 Shwapno (Bangladesh) 344 Siddhalepa (Sri Lanka) 346 Sistec 2024 (Angola) 348 Sistec 2023 (Angola) 350 Sistec 2022 (Angola) 352 Siti Healthcare (Malaysia) 354 Super Fresh (Bangladesh) 356 Social Cash (UAE) 358 Superbet (Romania) 360 Raben Group (Poland) 362 Rio Mare (Poland) 364 Tembo Steel (East Africa) 366 Thai Richy (Thailand) 368
Mr. Thanabhum Aramwatananont - 137 Degrees Chief Operating Officer - Simple Foods Co. Ltd. (Thailand)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Syed Farhad Ahmed Managing Director & CEO - Aamra Companies (Bangladesh)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Mohammed Rafi Head of Marketing - Abevia, Nutridor (UAE)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Noelma VIegas d’Abreu (PCA) ACADEMIA BAI (Angola)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Syed Alamgir - Managing Director, Consumer Brands - ACI Limited ACI Pure Salt (Bangladesh)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Hugo Julião Marketing Director - Ageas Seguros Group (Portugal)
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Hugo Julião Marketing Director - Ageas Seguros Group (Portugal)
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Liviu Dobre CEO - Agricover Holding Company (Romania)
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Dr. Abhishek Jajoo Founder and Group CEO - AJMS Global (UAE)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Clement Wong Siu Loo Chief Commercial Officer - AKEMI (Malaysia)
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Wolfgang Graff CEO - ALDI (Portugal)
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Maura Teixeira Marketing & Innovation Iberian Director Nhood/Alegro (Portugal)
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António Silva (PCE) ALIANÇA SEGUROS (Angola)
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Mark Andere Country Manager - Alliance Media (East Africa)
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André Figueiredo Head of Corporate Communication- Altice (Portugal)
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Mr. Tanatrichut Bhuchokanan Chief Executive Officer - Amado (Thailand)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Bobby Sumanth CFO - Amsons Group (East Africa)
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Michal Stawecki Marketing Director - Apart (Poland)
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André Ramos Marketing Director - Apcer (Portugal)
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Rahul Kadavakolu Group Chief Marketing Officer - Aster DM Healthcare (UAE)
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Margarida Caceres Monteiro Brand Director - Auchan (Portugal)
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Carolina Freitas Lopes CEO - Authentic (Angola)
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How J Sern Sales Director - Autumnz ATZ Care Sdn Bhd (Malaysia)
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Jolanta Karny Vice CEO - AVIVA (Poland)
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Praveen Jaiswal Managing Director - Axiom Global (UAE)
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Mr. Vattana Pornpatkul Executive Vice President, Retail Oil Business - Bangchak (Thailand)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Z M Ahmed Prince Head of Brand & Business Dev. Bashundhara Group (Bangladesh)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Mohammad Towfique Hasan Head of Marketing & Business Dev. Bashundhara Group (Bangladesh)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Ms Jiraporn Kajornwongpaisaln - Benjarong Rice Managing Director Asia Inter Rice Co Ltd. Thailand
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Farid Bouhamara CEO - BEST (Angola)
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Rabbur Reza Chief Operating Officer - Beximo Pharmaceuticals (Bangladesh)
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Vimal Shah Chairman - Bidco Africa (East Africa)
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Joseph Najm Head of Omni Channel - BinSina (UAE)
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Cliff Lee Kien Fong Director - Biogreen (Malaysia)
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Ms. Priti Halai Country Manager - Blackmores (Thailand) Limited
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Johnson Ng Creative Director - BLANK (Malaysia)
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Dr Sathya Menon Group CEO - Blue Ocean (UAE)
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Constança Macedo Head of Communication - BPI (Portugal)
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Moutushi Kabir Director - BRAC International (Bangladesh)
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Madalina Ciinaru Head of Bucharest Office - BRCC (Romania)
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Farai Dogo Pantone 285 C Pantone 485 C CEO - Britam (East Africa)
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Seow Sooncon Managing Director - Bunga Raya Ku’s (Malaysia)
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Nuno Braga Administrador - Caetano Auto (Portugal)
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Amin Herji PCA - Casanova (Angola)
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Amin Herji PCA - Casanova (Angola)
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Ruben Azevedo Diretor Financeiro - Cavalinho (Portugal)
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Kenneth Mbae MD - Centum Re (East Africa)
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Faridur Reza Sagar Managing Director - Channel i (Bangladesh)
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Ms. Napatr Morin Chief Executive Officer - Chaosua Foods Industry PCL (Thailand)
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Aroshan Seresinhe Group Chief Executive Officer - CIC (Sri Lanka)
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Tharindu Wijewardena Country Head - CIMA (Sri Lanka)
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António Miguel Ferreira CEO - Claranet (Portugal)
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Carla Botelho da Silva Diretora de Marketing CP - Comboios de Portugal
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Mohammed Abdulle Managing Director - Dakawou Transport (East Africa)
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Syed Mostahidal Hoq Chairman - Daraz Bangladesh Limited
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Dr Muhammed Furcon bin Abdul Rahim Managing Director - Dentist Malaya (Malaysia)
How important is it to your brand to be Awarded “Superbrands Status”? See full interview
Ms. Tatchamon Wongworakul Corporate Branding Manager - DOS Life (Thailand)
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Dr Joy Anthony Founder & CEO - Dr Joy Dental Clinics (UAE)
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Ricardo Bastos CEO - DREAMMEDIA (Portugal)
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Glauco Ferreira General Manager - DSTV (Angola)
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Joana Peixoto Diretora de Marketing, Comunicação e Sustentabilidade - Edenred (Portugal)
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Radoslaw Wozniak President - EFL (Poland)
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Catarina Barradas Head of Global Brand - edp (Portugal)
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Daminda Gamlath President, Consumer Food Sector - Elephant House (Sri Lanka)
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Guillermo Soler Chief Executive Officer - Endesa (Portugal)
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Ooi Chen Loon COO - Eplas Malaysia
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Paul Gondi Board Member - E Plus (East Africa)
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Dr Abbas Gullet Chairman - E Plus (East Africa)
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Dr. James Mwangi Group Managing Director & CEO – Equity Group Holdings (East Africa)
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Mariana Coimbra Diretora Marketing - ERA Imobiliaria (Portugal)
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Ang Yam Bong Executive Director - Everbest Soya Bean Products (Malaysia)
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Rosália Amorim Diretora de Brand, Marketing & Communication - EY (Portugal)
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Ana Maria Manuel FAZENDA FILOMENA (Angola)
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Daniel Marin General Director - Fildas (Romania)
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Daniel Marin General Director - Fildas Catena (Romania)
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Cristina Tavares Branding & Communication - Fidelidade (Portugal)
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Jessica Von Haff FIDELIDADE (Angola)
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Dilshan Wirasekara Managing Director & Chief Executive Officer - First-Capital Holdings PLC (Sri Lanka)
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Kishore Surtani Managing Director - Pee Bee Management Services (Pvt) Ltd (Sri Lanka)
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Inês Condeço Marketing & Communication Director FNAC (Portugal)
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Inês Condeço Marketing & Communication Director FNAC (Portugal)
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Katarzyna Debek Vice Editor in Chief - Forbes (Poland)
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Shajith Kumar Senior Sales Manager - Fujitsu General (UAE)
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Mr. Pongpasu Unaphom Deputy Managing Director - Giffarine Skyline Unity Co., Ltd. (Thailand)
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Sajjad Hasib Chief Marketing Officer - Grameenphone (Bangladesh)
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Farzanah Chowdhury Managing Director & CEO - Green Delta Insurance Co. Ltd. (Bangladesh)
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Călin Mate Chief Executive Officer - Groupama (Romania)
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Aisha Mohamed Acting Group CEO - GSM (East Africa)
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Benson Mahenya CEO - GSM (East Africa)
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Fan Guo Feng Managing Director - Haier (Malaysia)
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Ms. Prodpran Chujit Head of Marketing - Haier Electrical Appliances (Thailand) Co., Ltd.
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Ahmad El Kara Administrator - Hisense (Angola)
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Tahera Karim COO - Hisense (East Africa)
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Damith Pallewatte Managing Director & Chief Executive Officer - Hatton National Bank (Sri Lanka)
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Mr. Terapong Rabuetham Chief Executive Officer Thai Herbal Hongthai Co., Ltd. (Thailand)
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Chester Chai Boon Hon Managing Director - Hyperack (Malaysia)
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Mr. Pongsakorn Pongsak - if CEO - Innovative Food and Beverage Co., Ltd. (Thailand)
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Asm Mainuddin Monem Managing Director - Abdul Monem Ltd. (Bangladesh)
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Sinziana Barbu Head of IQOS Brand (Romania)
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Avinash Babur Founder & CEO - Insurance Market (UAE)
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Mr. Yosatorn Arunyanart - Inthanin Managing Director Bangchak Retail Co., Ltd. (Thailand)
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Saud Chaudhry Marketing Manager - Investo (UAE)
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Mominul Islam MD & CEO - IPDC Finance Ltd. (Bangladesh)
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Alina Stepan Country Manager - Ipsos (Romania)
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Pedro Matias Chairman - ISQ (Portugal)
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Tawhid Abdullah CEO - Jawhara Jewellery (UAE)
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Haroon Hayat Group CFO - Elite Group Holding / Jet Tour (UAE)
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Marco Hößl CEO - Kaufland România & Moldova
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Vinit Dodhia and Poonam Gohil CEO and Head of Design Department - Kitchens & Beyond (East Africa)
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Mr. Congsin Congar Head of Krungsri Auto Group (Thailand)
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Simon Njenga CEO - K-Unity (East Africa)
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Doru Ristea General Manager - Lenovo Company(Romania)
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Mr. Amnaj Singhachan Marketing Head - LG Electronics (Thailand) Co., Ltd.
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Pedro Marques Administrador - Locarent (Portugal)
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Ana Rita Fernandes Luanda Medical Center (Angola)
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Mr. Wutthiphat Fong - Lunio Sales Director - Horizon Group (Thailand)
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Ms. Supranee Wanamethin - Magnolia Head of Regional Marketing F&N United Limited Co. (Thailand)
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Mr. Narute Jiensnong Chief Marketing Officer - Major Cineplex Group PCL (Thailand)
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Lee Anthony Northmore Vice President - Manar Mall (UAE)
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Sandun Hapugoda Country Manager - Mastercard (Sri Lanka)
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Shehryar Ali Senior VP - Mastercard (East Africa)
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Sagirul Alam Managing Director - Matador Ballpen Industries Ltd. (Bangladesh)
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Maria Silveira Responsável de Orquestaçâo - Saúde Médis,Groupo Ageas Portugal
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Teresa Thobe Saúde Médis,Groupo Ageas Portugal
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Syed Hammadul Karim General Manager - Metlife Insurance (Bangladesh)
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Ahmad El Kara Administrator - Midea (Angola)
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Ana Lobo Director of Marketing, E-Commerce and Customer Relations - MÓ (Portugal)
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Adelina Badea CEO Mobexpert (Romania)
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Jagdish Srivastava CEO - Modern Group (East Africa)
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Rasheed Mymunul Islam Managing Director - Monno Ceramic Industries Ltd. (Bangladesh)
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Hasib Omar Chief Executive Officer - Moose Clothing Company (Sri Lanka)
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Mr. Nuttapong Hirunyasiri Chief Executive Officer - MTS Gold Group (Thailand)
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George Kunnappally Managing Director - Nando’s (UAE)
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Karimu Meshack Director Of Marketing & Communication - NIC (East Africa)
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Mr. Watchara Siriritthichai General Manager - Nippon Paint Decorative Coatings (Thailand) Co., Ltd.
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Hamid Rashid Shafiullah Business Development Manager - Nobel (UAE)
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Daniel Traça (Dean) NOVA SBE (Portugal)
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Monika Rekawek Brand Activation Senior Marketing Manager - Oriflame (Poland)
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Ricardo Parreira CEO - PHC Software (Portugal)
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Piotr Mierzejewski CEO - PKO Faktoring (Poland)
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Gabor Olajos Managing Director - Pluxee (Romania & Bulgaria)
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Amreen Iqbal Founder and CEO - Piece Of You (UAE)
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Antonio Garcia Premier Bet (Angola)
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Professor Mohammad Abdul Momen Director - Pride Limited (Bangladesh)
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João Fernando Rocha Chief Financial Officer - Prio (Portugal)
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Anca Mitu Chief Executive Officer - Privileg Catering (Romania)
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Răzvan-Ioan Dincă President - General Director - Radio Romania
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Andreea Minuță Executive Director - Subscription Division - Regina Maria (Romania)
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Patricia Costa Chief Marketing Officer - RE/MAX (Portugal)
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Sheila Mwanyigha Managing Director - Rembesha (East Africa)
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José Pedro Neves CEO - Grupo Renault (Portugal)
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Khushboo Vadodaria Operations Director - Rene Industries Ltd. (East Africa)
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António Mendes Program Director - RFM (Portugal)
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Iskander Abdibatitov Chief Officer Corporate Development - Rompetrol (Romania)
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Edmund Tong Managing Director - RPD Sdn Bhd - Greenwipes (Malaysia)
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Amid Sakif Khan Director - Runner Group (Bangladesh)
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Faisal Mahmud Snr. Marketing Manager - Edible Oil Ltd (Bangladesh)
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Sanghwa Song Managing Director - SAMSUNG QC (Sri Lanka)
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Donald Lisboa CFO and Executive Administrator - Sanlam (Angola)
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Otmar Hübscher CEO - Secil (Portugal)
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M Habibul Basit CEO - Shanta Holdings Ltd (Bangladesh)
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Samman Singh Vohra Green Solutions Director - Sheffield Steel (East Africa)
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Sabbir Hasan Nasir Executive Director - ACI Logistics Limited (Shwapno) Bangladesh
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Ashoka Hettigoda Chairman - Siddhalepa Group (Sri Lanka)
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Carlos de Melo Chairman - Sistec (Angola)
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Carlos de Melo Chairman - Sistec (Angola)
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Carlos de Melo Chairman - Sistec (Angola)
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Dato Sri Dr Muhammad Ali Bin Datuk Dr Yahya Chairman - Siti Healthcare Sdn Bhd (Malaysia)
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Kazi Mohiuddin General Manager, Brand - Meghna Group of Industries (Bangladesh)
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Mohammed Shihab Ab Founder and CEO - Social Cash (UAE)
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Adam Lamentowicz Chief Commercial Officer - Superbet (Romania)
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Ewald Raben President - Raben Group (Poland)
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Bernard Wyszyński Country Manager - Rio Mare (Poland)
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Manish Kalla General Manager - Tembo Steel (East Africa)
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Ms. Mesaya lamsaengsin Production Manager - Thai Richy (Thailand)
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Arifur Rahman Managing Director - The Palace Luxury Resorts (Bangladesh)
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Wojciech Cmikiewicz General Director - Thermomix (Poland)
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S. Rajaseelan Gnanam Managing Director - Tokyo Cement (Sri Lanka)
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Saeed Marji Global Marketing Director - Touri (UAE)
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Dr Adibah Binti Abdul Bari Founder and Director - Trulooks Global Sdn Bhd (Malaysia)
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Mr. Ekkalak Runganancha - Tulip Vice President - T.L. Marketing Co., Ltd. (Thailand)
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Laksiri Wickramage Deputy Chairman and CEO - TV Derana (Sri Lanka)
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Adam Hung Geneticist and Medical Director - Verdure Healthcare (Malaysia)
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Sebastian Walerysiak President - Viessmann (Poland)
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Cǎtǎlin Crețu General Manager - VISA Romania, Bulgaria, Croatia and Slovenia
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Mr. Pongsakorn Pongsak CEO - General Beverage Co., Ltd. - Vitaday (Thailand)
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Golam Murshed Managing Director - Walton Hi-Tech Industries Ltd (Bangladesh)
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Mr. Bundit Hirunyanitiwatna - WDC CEO - Western Decor Corporation Public Company Limited (Thailand)
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Mr. M N Prasad Brand Manager - Whitedent (East Africa)
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Monika Młynarczyk Marketing Director - WIŚNIOWSKI (Poland)
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Vanessa Berenguel ZAP (Angola)
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